Last week I went on a 11am to 10pm fishing trip at a lake 10 mins from our house.
Chairs to sit on
Fishing poles (something to do)
Portable stove to boil some hot water for ramen
Sweaters for nighttime.
That was all we needed for almost 12 hours of fun.
Your marketing is very similar. An established marketing campaign may have evolved to be complex but when people are starting they focus on keeping it simple. Just have the essentials to start.
Monthly emails sent out to your list
Pick 1 or 2 social media platforms and be consistent.
Chose one platform to put out content consistently.
It’s good to take a step back and evaluate where all the time and energy is going. And sometimes the answer is to simplify your life and go fishing for a day or maybe it’s focusing on the most important items in your marketing vs juggling multiple campaigns.